Giulia Panozzo

Giulia is in-house Director of Customer Acquisition for a global marketplace and a freelancer neuromarketing consultant. Before landing on digital marketing, Giulia obtained a MSc in Cognitive Neuroscience and Clinical Neuropsychology and worked in academic research published internationally. She also obtained her license to exercise as a Psychologist from the University of Padua in 2016. Giulia now leverages her background in Neuroscience research to explore what drives customers to trust and buy, and the biases that influence information processing and decision making. She’s a regular speaker at international industry conferences, where she talks about customer behaviour, search and data analytics.
Read Navigating user journeys through cognitive biases
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Navigating user journeys through cognitive biases
Traditionally, we think about the customer funnel in a very linear way: there’s a…

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